Girls are experiencing a crisis with record levels of depression, anxiety and loneliness

60%

Increase in US female students considering suicide, 2011-21


134%

Increase in suicide since 2010 of US girls aged 10-14


2x

Rate at which girls consider suicide over boys, ages 10-14



Source: CDC Youth Risk Behavior Survey

As technology & social media use has risen, anxiety rates have skyrocketed, especially amongst girls

12.5

The average age children first join social media in the US1


41%

US girls aged 13-17 admit they use social media too much2


45%

US teens admit they are online “almost constantly”1


Source 1 Columbia University 2 Pew Research 

Parents have difficulty using controls that they don’t understand and are easily bypassed

54%

U.S. households don’t monitor their child’s activities
online1


32%

Of children find a way to bypass parental controls2


39%

Of parents say it’s too time consuming to monitor social media usage2



Source: 1) Social Catfish, 2) CS Mott Hospital